Three courses, in the order you need them.
One course, one frustration solved, one result ready to use. You can take them one at a time or follow the full path: we define your identity, we build your content, then we set up your automations.
Each course is a set of pre-recorded videos and written materials you go through on your own, at your own pace. No group classes, no schedule to keep. And if you get stuck, you can write to me: support is included.
More courses will be added. If you have a specific need in mind, tell me about it.
Pre-recorded videosSupport includedOne-time paymentUnlimited access
Course 01 · Coming soon
Your brand identity
- The problem
- You don't really have a brand, or you wouldn't know how to describe it. You've been told it matters, but never what that actually means or where to start.
- What you learn
- What a brand actually is when all you have is a name.
- What sets you apart from the person offering the same treatment two blocks away.
- How to find your inspirations without copying anyone.
- How to turn all of that into colours, words and visual templates.
- You leave with
- Your brand document and your kit built in Canva, with your templates ready to fill. You will never face a blank page again.
- Optional one-on-one session?
- Yes, after the course. If you'd like an outside eye on your brand document and your kit, we can review them together. Because you don't validate your identity alone in front of a screen.
Course 02 · Coming soon
Your content
- The problem
- Impostor syndrome takes up all the space. You feel you're not good enough, that you lack style, originality, or worse: that you have absolutely nothing interesting to say. And when you force yourself to post about your services, you cringe at yourself. You feel like you're begging for attention, for views and likes to fill your schedule, instead of naturally attracting the clients who are looking for exactly what you offer.
- What you learn
- Finding what to say from your own content pillars rather than searching in the void.
- Turning your treatment photos into visuals that actually look like your work.
- Writing in your own voice.
- Talking about what you offer in a way that flows and feels honest.
- You leave with
- Four weeks of content ready to publish, and a clear method you can repeat on your own every month.
- Optional one-on-one session?
- Yes, after the course. If you want an outside eye on your content, we go over your topics, visuals and posting rhythm together, and adjust what isn't landing.
Course 03 · Coming soon
Your first automation
- The problem
- The client experience should NOT stop when your client leaves. You give your aftercare advice out loud, your client forgets half of them on the way out, and you don't have time for personalized follow-ups. So the appointment ends and nothing carries over, nothing that brings them back.
- What you learn
- Building automated systems that raise your client experience and lift your retention, without spending your evenings on it.
- We start with the basics: a system that handles your post-appointment follow-ups. At the end of the session, you fill in a short form with your client, and they receive by email, in their language, your observations, your recommendations and your suggested products, with your booking link and an invitation to leave a review. AI helps you build the system. After that, it all runs on its own.
- The technical and ethical limits to respect in order to protect your clients' information.
- You leave with
- Your first automated client experience system already running, and the logic in hand to build others yourself, for your reminders, your win-backs, and the rest.
- Optional one-on-one session?
- Yes, after the course. If you want to go further, we go over your system together, adapt it to your trade and test it.
See all three courses in detail