AIMOPS is your Digital & Operational Growth strategist.
A strategic, monthly partnership to drive your Google visibility, secure your conversion data and maximize every dollar invested in digital marketing.
Why Work With a Digital Strategist on Retainer ?
Digital marketing isn't a one-time setup; it's a living ecosystem that evolves every month. Google's algorithms shift. Competition intensifies. Search behaviours change.
To drive real business growth, you don't need another short-term executor. You need a digital strategy consultant who continuously monitors your online performance, measuring, adjusting and optimizing so every action generates a real, measurable return.
Is This Service Right for You?
This service is designed for business owners and entrepreneurs who want to build a strong online presence, attract the right clients and ensure their digital marketing actually delivers results.
This is for you if:
You don't appear in searches made by your potential clients
You're investing in online advertising without knowing exactly what it generates
Your website attracts visitors, but few of them become clients
You're unsure whether your tracking data is accurate and compliant with Law 25 (Québec)
This is not reactive technical support or daily content management. It's an active digital strategy, driven by data and adjusted every month based on your results.
Our Scope of Expertise
Our expertise focuses exclusively on strategic architecture, data governance and the optimization of your digital growth levers:
Search Engine Optimization (SEO)
Keyword research, technical and editorial optimization of your pages, local SEO and continuous Google ranking monitoring so the right clients find you at the right moment.
Google Ads Campaign Management
Creation, management and ongoing optimization of your Google advertising campaigns to maximize your return on ad spend.
Conversion Rate Optimization (CRO)
Visitor behaviour analysis and strategic page adjustments to turn more of your website traffic into paying clients.
Data Intelligence & Law 25 Compliance
Setup and audit of your measurement tools Google Analytics 4 (GA4), Google Tag Manager and implementation of your consent protocols (Consent Mode v2) in compliance with Quebec's Law 25 (Québec).
Cynthia Charles,
Founder of AIMOPS and your Digital Strategist
How AIMOPS Fits Into Your World?
Whatever your current setup is, AIMOPS adapts to it.
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You film, you post, you reply to comments but you don't have the time or the tools to know whether any of it is actually leading somewhere.
What AIMOPS does for you :
Builds a content strategy around your reality and your availability
Gives you concrete, structured content ideas, no more guessing what to say
Manages your Google Ads campaigns if you're investing in paid advertising
Tracks your results and communicates what's working, what needs to change, and why
Lets you keep creating but with a direction that leads to clients, not just views
Result: You stay in control of your content, but you're no longer navigating alone. You know that behind everything you put out, there's a strategy actively working for you.
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An employee or freelancer handles your social media and content. But the real strategic decisions keep falling through the cracks.
What AIMOPS does for you :
Takes ownership of the strategic layer that your current resource isn't equipped to handle
Communicates directly with your content creator to give them clear direction
Translates your business objectives into a concrete action plan for your team
Tracks results and makes the necessary recommendations
Keeps you informed without drowning you in operational details
Result: Your current resource becomes twice as effective because they finally know what to produce and why. And you have someone thinking about your growth, not just your posting schedule.
AIMOPS is not one more service to manage.
It's the strategic brain your digital ecosystem was missing, whether it's already well-structured or still being built.
We integrate into what you have. We fill what's missing. We measure what works.
Not sure which scenario fits you? Let's talk about it.
“Working with Cynthia was one of the best decisions for my business. I felt supported from start to finish.
She cares deeply about every detail of my business. Her work is impeccable, and she was transparent about the challenges we faced together. I highly recommend her!”
Shaïna Siméon Afriany, Owner, beautician
Case study *
Case study *
Case study * Case study *
Discover how a Montreal beauty clinic grew revenue by 59% in 12 months through a structured digital strategy with no ongoing ad budget.
Streamline your operations, build your digital ecosystem, and elevate your online visibility.
How We Work Together
Step 1: The Diagnostic (Web Audit & Strategic Roadmap)
Before any ongoing engagement, we begin with a comprehensive SEO and digital audit of your current ecosystem. Delivered within 2 to 3 weeks, this includes:
Full technical site audit (performance, structure, errors, mobile experience)
Google Analytics 4 (GA4) and Google Tag Manager setup and verification
Consent Mode v2 implementation Law 25 compliance (Quénec)
Keyword research and analysis of your current Google positioning
Competitive landscape analysis
Identification of your 5 highest-impact action priorities
Strategic roadmap for the next 3 months
Results presentation during a 60-minute call
The Diagnostic is the foundation of everything. Without it, there's no way to know where to focus your digital marketing efforts or how to measure progress.
Step 2: Monthly Digital Strategy Retainer
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For SMBs and entrepreneurs who want to improve their organic search rankings on Google and build lasting visibility.
Monthly SEO strategy, keyword research, opportunities, and prioritization: Find the exact words your clients type into Google to target the most relevant searches and attract the right people to your website.
On-page SEO optimization for existing pages: Rewrite and enrich the content of your key current pages (Home, Services, About) to maximize their SEO potential. (Note: Writing new blog posts or creating new content pages from scratch is not included, but available as an add-on).
Local SEO, optimization for geo-targeted searches and Google Maps: Optimize your business information for local searches to help you get found easily by clients in your area.
Monthly keyword rank and traffic monitoring via Google Search Console and GA4: Regularly monitor your website's data and technical health to ensure Google reads your pages correctly and to understand how your visitors behave.
Monthly performance report with clear findings and recommendations: Gather your results into a straightforward, jargon-free document to show your visibility growth and outline logical next steps.
Monthly 45-minute strategic call: Connect directly each month to analyze what worked, answer your questions, and plan the upcoming month's work.
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For SMBs and entrepreneurs who want to combine organic search and paid advertising for a complete, measurable digital marketing strategy.
Everything included in the Visibility Plan, plus:
Creation, management, and continuous optimization of Google Ads campaigns: Set up and regularly adjust your paid Google ads to bring in clients quickly while your organic SEO builds up. (Note: The ad budget is billed separately, directly by Google based on your limits).
Visitor behavior analysis and conversion rate optimization (CRO): Study how people navigate your website to understand what blocks them or drives them to take action.
Testing and tweaking of strategic pages to maximize conversions: Modify specific elements of your key pages (text, buttons, forms) to increase the percentage of visitors who contact you or buy your services.
Integrated performance report (SEO + Google Ads + conversions) every month: Combine all your advertising and SEO data into a single, clear monthly summary to accurately measure your overall return on investment.
Important Note
These plans are recurring monthly engagements, not one-time projects. Organic search results build over 3 to 6 months. Businesses that commit for the long term are the ones that build lasting, compounding visibility on Google.
Website creation or redesign is not included in these plans. If your site needs to be rebuilt, see AIMOPS's web building service.
Minimum 3-Month Commitment
Applicable to the monthly retainer (Step 2)
Building a digital strategy that performs requires consistency. The Diagnostic (Step 1) is delivered within 2 to 3 weeks. The monthly retainer that follows requires a minimum 3-month commitment to generate measurable results.
These first three months allow AIMOPS to:
Implement the priorities identified in the Diagnostic
Establish the measurement foundations so every decision is backed by reliable data
Begin initial SEO optimizations and track early ranking movements
After the initial 3 months, you may choose to continue or not. If the engagement continues, it transitions into a 12-month agreement defined by a separate contract specifying scope and terms.
Results vary based on each business's context and industry competitiveness. AIMOPS is committed to excellence in execution and strategic quality, not guaranteed rankings or commercial outcomes.
